RESPONSIVE WEB DESIGN IS...
Everything we create is mobile-friendly. A single design and codebase seamlessly adapt to any device or screen size.
WHAT IS RESPONSIVE DESIGN?
Responsive design is a web design method that ensures a website's primary focus is on its brand, content, and message... regardless of where that content is read.
Text changes size and format, graphics are optimized for load time, and user interface elements adapt to the device and input method they're being viewed on when using a single codebase and a single design across several devices.
Users will get the same experience on their mobile phones as they do at home on their desktop computers, eliminating the need to create and maintain several instances of the same website or application.
Responsive design has become the new standard as web traffic on mobile and tablet devices have increased. As a result, you'll be able to reach people wherever they are right now, and you'll be ready for the next gadget before it arrives tomorrow.
Google's algorithms reward responsive properties and do not need to figure out the existence of comparable desktop/mobile pages in the future.
You'll ensure a consistent branded experience across all devices by updating content for all devices at the same time using a single CMS
Consistent URL structure means that when your users share your content, whoever views that link will get an optimal experience no matter what device they're using.